Twitter seems to be for sale.
Let's us, Twitter users, turn it into a
cooperative.
WHAT? You don’t have $16 billion in your savings account? Neither do any of the other potential purchasers. Keep
reading.
Here’s how it works:
PURCHASE
Less than 1% of Twitter users (3 million) buy 100 shares
each at the current price (assume this morning's price of $23 per share. Cost of 100 shares = $2,300). (Among this 1% will be users
who already own shares, like the coop idea and are willing to pledge those shares for cooperative ownership).
If 1% of all Twitter users purchase (or pledge) 100 shares or more, that would represent about 40% of all shares. These insiders then vote to convert to cooperative
ownership.
The $16 billion price tag would be financed by
1) a one-time membership fee of $25 paid by 60% of current
users (the other 40% of current users fall away). This generates $4.5 billion.
2) a loan for the rest: $11.5 billion. I've assumed a 10
year fully amortizing loan at 4% in quarterly payments.
The users who buy in now are basically lending the money to
make this happen. They would get paid the agreed purchase price when the deal
closes and, hopefully, that would be the same price that they pay for the
shares now.
ANNUAL OPERATIONS
The members of the new Twitter cooperative would each pay the $25 one-time membership fee, PLUS an
annual assessment of about $9.80 per member.
The annual fee would cover the $400+ million annual deficit that Twitter has been running ($450 million in 2015 and about $410 million for the past 4 quarters) PLUS the amortization of the loan. With the loan repaid after the first
10 years, the annual assessment would go down to less than $2.50 per year (assuming no inflation
and no reduction of the deficit).
Critical assumptions:
- Share price: one analyst predicts the share price will
fall to $17 (vs today's $23+)
- Number of users who will agree to be members of the
cooperative. I changed the assumption to 50% of current users. This increases
the loan amount and reduces the users to divvy up the annual obligation increasing the annual assessment to $12.40 per member.
I’m looking forward to your comments. My numbers are based
on a spreadsheet that I'm happy to send to subscribers of my blog.
LET'S DO THIS!